OUR 10 YEAR STORY
Lori Weiner, an on-set make-up artist and hairstylist, recognises the power of consumer opinions.
Founder Managing Director of Brand Influence Lori Weiner is the heart of what powers South Africa’s pioneering influencer marketing campaigns. Brand Influence’s continued success can be attributed to Lori’s unique cross-industry hands-on experience, as well as her unrivalled finesse for creating, maintaining, and growing authentic communities. Lori’s multi-hyphenate career has leant ever-expanding creativity to Brand Influence’s campaign ideation and management. From working on set as a hairstylist and make-up artist to being a key player in the beauty and retail industries, a look at her timeline proves Lori’s been cultivating authentic, loyal communities for over ten years. It’s her passion and she’s exceptionally good at it. It’s what differentiates Brand Influence from all other influencer marketing companies. Lori drives Brand Influence’s creation of communities of REALfluencers that turn brand stories into authentic social conversations.
Co-founder of Brand Influence, Brian Weiner brings meticulous project management and seamless technical solutions to ensure hiccup-free operations and optimised user experiences. With his extensive experience in eCommerce development, management, and marketing, Brian’s technological expertise provides Brand Influence with the structure it needs for Lori’s creativity to manifest.
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